Domain Name Essentials

In this course you'll learn how to choose the perfect domain name for your circumstances.

Early feedback for "Domain Name Essentials"....

"Having leased domains since 1995 I have consulted hundreds of clients on domain name selection. Instructor Shearing did an exceptional job in covering the subject matter. His explanations were clear, concise, and accurate. I found his presentation style engaging as well." Barbara Tomlin

In this course you'll learn how to choose the perfect domain name for your circumstances.

I've registered some great domain names, and some duds, since my first one in 1997 so I can pass on a lot of useful, battle-tested knowledge! The course covers many different tips, tricks, ideas, suggestions and tools for brainstorming great domain names. I've tried to be thorough and not leave anything out, so this course is ideal for beginners but more experienced people may also find value in it.

We also look at some more advanced concepts such as checking whether or not a website previously existed at a domain name and whether it had backlinks. I show you how to check the website content and backlinks to see whether or not they may have attracted a search engine ranking penalty because that could negatively affect your ability to rank new content at the domain name.

I've tried to make "Domain Name Essentials" short, concise and yet comprehensive and valuable. I welcome all feedback and suggestions.

After taking this course you will have learned all about how domain names work and how to choose the best one for you.

Start learning how to choose the perfect domain name today! :)

Course Introductory Video
What Is A Domain Name?
Owning A Domain Name
Brainstorming A Perfect Domain
What Use Will The Site Have?
Why Shorter Is Better
Make It Memorable
A Great Domain Is Easy To Say And Spell
Register Mis-spellings
Avoid Slang And Hyphens
To Use Keywords, Or Not To Use Keywords
Pronouns And Plurals
Which Extension To Use?
Geo-Specific Where Appropriate
Avoid Trademarks
Check For Previous Registration
The Big Question...
Domain Helper Tools
Introduction To Expired Domains
Pros And Cons Of Expired Domains
Registrars Offer Domains At Auctions Sites!
How To Check For Toxic Backlinks
How To Check For Previous Website Content
Recap Of The Course

What's included

  • 25 Video Lessons

  • Works on all devices
  • Certificate of completion

Neil Shearing


We are truly interested in helping you achieve "Internet Success"!

Since selling our first ebook online waaay back in 1997, we've enjoyed helping online entrepreneurs achieve success online by producing simple, "how to" guides and products covering almost every facet of "Internet marketing" from Adsense and Wordpress to Info-publishing and SEO. By 2008 we'd achieved sales of our own digital products worth over $1 million.

Whether you're brand new to Internet marketing or are successfully generating income and profits online, let's work together to boost your Internet success!

Neil and Linda Shearing